Welcome to Parent Studio @366, our dedicated showroom and advice space in the heart of Kensington. Designed to make preparing for parenthood simpler, calmer, and more personal, this space was created especially for families who want thoughtful, expert support without the rush or overwhelm of typical stores.

Here, you’ll find beautiful nursery furniture, innovative baby essentials, and thoughtful parenting products, all carefully chosen to combine practicality with style. Many of the brands on display — including Obaby, BeSafe, Shnuggle, Stokke, Nooku, and Minimeis — are carefully selected to give you access to thoughtful, beautifully designed products all in one place.

Beyond offering exceptional products, each brand at Parent Studio @366 proudly supports Kids Living, a London-based children’s charity that provides enriching experiences and opportunities for primary school children who may miss out. When you visit or shop with us, you’re helping make a real difference in young lives.

We’re proud to be the UK’s only dedicated showroom for Obaby, featuring full nursery setups to help you visualise your perfect space.

More than just products, Parent Studio @366 is about personal guidance and creating a welcoming space where you can take your time. Book a private appointment to explore at your own pace, ask questions, and receive friendly, expert support whenever you need it. Whether you’re just starting your parenting journey or fine-tuning the details, you can pause, feel understood, and enjoy a warm cup of tea as you discover everything designed to help you and your family thrive.